The Spiro Podcast: Managing your Real Estate Photography & Videography Business
The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!
The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!
Episodes

Thursday May 30, 2024
A Photographer's Streamlined Workflow
Thursday May 30, 2024
Thursday May 30, 2024
So how exactly does a photographer having a streamlined workflow have an impact on your business. WHAT could/should a streamlined workflow for a real estate photographer or videographer look like? Todd and Craig discuss a photographer's process, gear, and more that makes for an efficient, and profitable shoot day.
Want to learn more about the Spiro software platform for real estate photographers and videographers? Check it out at: http://sprio.media. You can sign up for your free account today!

Thursday May 23, 2024
How to be the CFO of Your Business
Thursday May 23, 2024
Thursday May 23, 2024
Financials. Accounting. Bookkeeping. Balancing. Budgets. It's not the most exciting aspect of running a business, and yet, maybe it is. The key to a successful real estate media business isn't necessarily how great of a photographer or videographer you are, but, understanding your numbers, profit margins, and how to maintain your financials is critical to ensuring your business can continue. Join Todd this week as he dives into how to be the successful CFO of your real estate media company!

Wednesday May 15, 2024
Growing Your Client Acquisition Effort
Wednesday May 15, 2024
Wednesday May 15, 2024
Craig and special guest Steve Musser, Director of Sales & Marketing at WOW Video Tours discuss ways to grow your client acquisition effort. Taking the first step is all you need to start building momentum.
Interested in the books mentioned in this episode? Check out:
"The Five Levels of Leadership" by John Maxwell
The Five Love Languages" by Dr. Gary Chapman
Want to learn more about the Spiro Software platform for your real estate media business? Check it out at: http://spiro.media

Monday Apr 29, 2024
Winning Back Lost Clients
Monday Apr 29, 2024
Monday Apr 29, 2024
You've lost a client. Or multiple clients. It can feel like the end of the world. But IS it? Is there a chance you could win them back? Of COURSE there's a chance you could win them back. Todd and Craig discuss strategies and approaches in winning back the relationships you had with previous clients. You won't ever win them ALL back, but you can win some!

Tuesday Apr 23, 2024
Unhappy Clients: The End of the World?
Tuesday Apr 23, 2024
Tuesday Apr 23, 2024
Every company has them, including ours: Unhappy Clients. Craig relates a story about an unhappy client he spoke with recently. Will you lose an unhappy client forever? Temporarily? Can you salvage the relationship and address the issue to the customers (and your) satisfaction? Is it the end of the world if (when) you have an unhappy client? Todd and Craig discuss practical ways to address when things go wrong with a customer, and how to not let it completely wreck your psyche.
Interested in Spiro's Automated Editing Merge Fleet? Find out more at: https://support.spiro.media/en/collections/6434162-merge-fleet
Check out the Spiro Podcast Episode on the Merge Fleet at: https://www.youtube.com/watch?v=Uj-0lEzfZBo
Interested in checking out the Spiro Software Platform? Visit us at:http://spiro.media
Missed the Live YouTube Video with Todd and Eli Jones discussing how to use Metrics to strengthen your business? Check out the episode here: https://www.youtube.com/watch?v=3vsz39XYgnc

Wednesday Apr 17, 2024
Answering Real Estate Photographer Questions
Wednesday Apr 17, 2024
Wednesday Apr 17, 2024
Todd and Craig answer some real estate photographer and videographer business questions found on Facebook groups. It's a grab bag, a mystery box of topics this week. Listen in to find out more!
Want to learn more about Spiro Software? Check it out at: http://spiro.media
To learn more about how to use Spiro's automated video editing "Merge Fleet", click here: https://support.spiro.media/en/collections/6434162-merge-fleet
Remote Pilot Study Materials mentioned in the podcast:
Remote Pilot Study Guide - https://www.faa.gov/sites/faa.gov/files/regulations_policies/handbooks_manuals/aviation/remote_pilot_study_guide.pdf
Airman Certification Standards for Unmanned Aircraft Systems: https://www.faa.gov/sites/faa.gov/files/training_testing/testing/acs/uas_acs.pdf
Remote Pilot 101 - http://remotepilot101.com (Spiro Podcast is not sponsored by this training course. Craig used this course to help study for his own Part 107.)
Tony & Chelsea Northrup Part 107 Study Guide: https://northrup.photo/free-faa-part-107-suas-drone-certification-study-guide/
Spiro Podcast (YouTube) on Business Insurance (Guest Michael Sarno): Spiro Podcast Episode on Business Insurance: https://youtu.be/xDJlFqeXuUI?si=A7sKHruPSvHjyy7g
WOW Video Tours Getting Ready Guide: https://www.wowvideotours.com/getting-ready/

Tuesday Apr 02, 2024
Maximizing Your Time in Busy Season
Tuesday Apr 02, 2024
Tuesday Apr 02, 2024
The Spring Market is slowly creeping back for many of us in real estate photography and videography. That means we're busier working in our business, and have less time to work ON our business. So how do we best maximize our time to keep momentum going when you're shifting from business/sales development to shooting/editing/customer service? Todd and Craig discuss some thoughts, ideas and experiences on how to make that transition.
If you have questions about Spiro, want tutorial videos on how various aspects of the software platforms works, and it's features and benefits, be sure to check out the Spiro website at: http://spiro.media

Tuesday Mar 26, 2024
Owner Spotlight Series: Ryan Stevens - Real Home Pix
Tuesday Mar 26, 2024
Tuesday Mar 26, 2024
The Spiro Podcast is all about the business of Real Estate Media and Visual Marketing. We love having guests on that share their experiences with you, the listener! This week on this Owner Spotlight Series Episode of the Spiro Podcast, we welcome Ryan Stevens, owner of Real Home Pix in the Dallas/Ft. Worth market. As a former Realtor, Ryan shares his experience with us on real estate media, marketing, and also shares his insights on the recent NAR court case centering on Buyers Agent Commissions. Does this affect our industry? If so, how? Watch/Listen in for more! You can check out Real Home Pix at: http://realhomepix.com

Let's Talk About the Business of Real Estate Media
There is a lot of fantastic information online about the creative side of Real Estate Photography, Videography and Drone Work. You can find everything from camera body suggestions to what drones to use, to how to who a walkthrough video tour.
But what about the business side of our real estate photography and videography company?
-How do you handle sales?
-What about working with brokers?
-Hiring team members?
-The accounting that has to be done?
This podcast will explore all of this and more. We want to help you manage, maximize and enjoy the work you do each day in your real estate media business. Thank you for listening, and be sure to subscribe so you don't miss an episode!






