The Spiro Podcast: Managing your Real Estate Photography & Videography Business
The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!
The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!
Episodes
Wednesday Aug 14, 2024
Client Acquisition and the Value of Empathy
Wednesday Aug 14, 2024
Wednesday Aug 14, 2024
Todd goes solo this week as Craig is out on a busy week of shoots. He'll be discussing two topics to help reinforce your business: More information on client acquisition, and also the value of empathy in today's business environment. Is there room for empathy? Does empathy for clients (and anyone) make you weak? Listen in for more.
To learn more about the Spiro Real Estate Business Managment software platform, we invite you to visit: http://spiro.media. Click the "Get Started" button to get your free account set up and signed up for the onboarding video.
Friday Aug 09, 2024
Shooting & Selling: The Hybrid Role
Friday Aug 09, 2024
Friday Aug 09, 2024
So what does it look like to fill the role of both photorapher/videographer, AND business development specialist? How do you balance both roles, and what does each entail? Todd and Craig talk about the hybrid role that many need to fill in their businesses, and when you should hire a person that fills both roles.
Do you want to learn more about how to get started with the Spiro Software Platform for your Real Estate Media Business? Visit http://spiro.media and click the "Get Started" button.
To learn more about the Pixl CRM Todd mentioned, you can visit: https://www.pixlcrm.com/ (Pixl CRM is NOT a sponsor of the Spiro Podcast).
Interested in John Mark Comer's "The Ruthless Elimination of Hurry" book mentioned by Todd & Craig? Find it on Amazon or any local bookseller.

Wednesday Jul 24, 2024
Critical Communication - Hard Conversations: Part 2
Wednesday Jul 24, 2024
Wednesday Jul 24, 2024
Craig & Todd continue their discussion on critical communication in your real estate media business. This week, they concentrate on how to communicate culture to your team. Culture is critically important to communicating vision, and keeping up morale for your team. Listen in to hear more!

Wednesday Jul 10, 2024
Critical Communication with Your Team - Hard Conversations
Wednesday Jul 10, 2024
Wednesday Jul 10, 2024
Part of running a business is clear, critical, effective communication with your team. And unfortunately, some of those conversations can be hard and even awkward. So, how do you have those conversations? Todd and Craig discuss techniques and approaches to how to talk with your team and maintain morale and good relationships on the team.

Tuesday Jul 02, 2024
Business Goals Checkup
Tuesday Jul 02, 2024
Tuesday Jul 02, 2024
At the beginning of the year we did a few episodes on Goal Setting (see: https://youtu.be/aiH8F-ufVRU?si=e5kuReJGxnBQ5TQJ and also https://youtu.be/-F8LRUxkuw4?si=pjoDWyODnUMM5JNu). Believe it or not, we're already halfway through 2024! So, how are you doing with your goals that you set at the beginning of the year? This is a great time to focus even more on them, or recalibrate if you need to. We invite you to watch and listen as Todd and Craig talk about doing a checkup on your goals!
To learn more about Spiro, be sure to visit: https://spiro.media

Tuesday Jun 25, 2024
A Photographer's Streamlined Workflow: Part 3
Tuesday Jun 25, 2024
Tuesday Jun 25, 2024
Todd and Craig wrap up A Photographer's Streamlined Workflow with this episode. What happens after your last shoot of the day? What is your data transfer process? How do you organize your media and rename it? How do you get it to your editors? And finally, how do you get your final, edited media to your clients?
To learn more about Spiro and the workflow it can provide you and your business, we invite you to visit: http://spiro.media

Tuesday Jun 18, 2024
Owner Spotlight Series: Colleen Kydd - Three Palms Media
Tuesday Jun 18, 2024
Tuesday Jun 18, 2024
We love spotlighting and learning form other owners of Real Estate Visual Marketing companies. This week, we want you to meet Colleen Kydd, who co-owns Three Palms Media from the Ft. Myers, FL area. Colleen has an amazing story of how she and her husband started and continue to grow their business. Join us as we learn from others in our industry!
Be sure to check them out at: https://www.threepalmsmedia.net/

Tuesday Jun 04, 2024
A Photographer's Streamlined Workflow: Part 2
Tuesday Jun 04, 2024
Tuesday Jun 04, 2024
Todd and Craig continue their discussion on a streamlined workflow to help make your shoot day efficient and profitable.
To learn more about Spiro or to sign up for your free Spiro account, be sure to visit us at: http://spiro.media

Let's Talk About the Business of Real Estate Media
There is a lot of fantastic information online about the creative side of Real Estate Photography, Videography and Drone Work. You can find everything from camera body suggestions to what drones to use, to how to who a walkthrough video tour.
But what about the business side of our real estate photography and videography company?
-How do you handle sales?
-What about working with brokers?
-Hiring team members?
-The accounting that has to be done?
This podcast will explore all of this and more. We want to help you manage, maximize and enjoy the work you do each day in your real estate media business. Thank you for listening, and be sure to subscribe so you don't miss an episode!






