The Spiro Podcast: Managing your Real Estate Photography & Videography Business
The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!
The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!
Episodes

Oct 1, 2025
The Top 3 Mistakes We've Learned From
Oct 1, 2025
Oct 1, 2025
57 min
Wisdom is the application of knowledge. We hope this episode is an opportunity for you to apply the knowledge of what mistakes NOT to make, that we've already made for you. It's always fun to hear how others screwed up, right? We hope you get some laughs and good information.
Links mentioned in the episode:
REPP Conference: http://repplaunch.com/repp2025
Spiro Sync Event (Tickets not available yet): http://spiro.media Chapter
Timestamps:
00:00 Episode Open
02:00 Spiro Updates
06:12 Industry Conferences
08:35 Top 3 Mistakes We've Learned From
54:54 Episode Wrap-up
Oct 1, 2025
57 min

Sep 24, 2025
Craig's Grade Card
Sep 24, 2025
Sep 24, 2025
45 min
Craig is put in the hotseat as the owner of Spiro and WOW Video Tours, Todd, goes through Craig's Grade Card. Does Craig pass? Watch & listen to find out!
Chapter Timestamps:
0:00 Episode Open
02:18 Spiro Updates & Events
07:27 Craig's Grade Card
42:37 Episode Wrap-up
Sep 24, 2025
45 min

Sep 17, 2025
A Brokerage's Perspective on Marketing
Sep 17, 2025
Sep 17, 2025
1 hr 5 min
This week we get an inside view from the Brokerage's perspective on what it's looking for in marketing for it's Realtors. Steve Helton, Realtor and Director of Marketing for Keller Williams Advisors & Pinnacle Group joins Todd, Shannon and Craig on this week's episode to talk all things Marketing from the Broker's perspective.
Chapter Timestamps:
0:00 Episode Open
04:30 Spiro Announcements & Updates
06:12 A Brokerage's Perspective
01:02:39 Episode Wrap-up
Sep 17, 2025
1 hr 5 min

Sep 10, 2025
The Top 5 Things to do in Slow Season
Sep 10, 2025
Sep 10, 2025
45 min
Shannon Landers, VP of Product for Spiro joins Craig on the podcast this week to talk about the Top 5 Things to do in Slow Season when your photography team has fewer shoots and you as the owner have more time to work on your business.
Chapter Timestamps:
0:00 Episode Open
02:21 Spiro Updates
03:55 Spiro Sync Gathering
06:13 Top 5 Things to do in Slow Season
44:17 Episode Wrap-up
Sep 10, 2025
45 min

Sep 3, 2025
An Integrated Payment Gamechanger: Titus
Sep 3, 2025
Sep 3, 2025
49 min
Have you ever had a client ask you if they can pay when their listing closes? Has that been an uncomfortable or awkward conversation? (Maybe it has, maybe it hasn't.) Have you found that challenging to integrate into your workflow? Todd, Shannon and Craig talk with Nick Narodny, owner of Titus. What is Titus? Watch or listen to find out more about how Titus can integrate into Spiro and make agent pay at close possible for your real estate media business!
Click Here to sign up for the Titus Pay at Close Spiro integration waiting list!
Chapter TImestamps:
0:00 Episode Open
04:48 Industry Events Rundown
08:39 Nick Norodny / Titus Introduction
09:26 Titus: Pay at Close for Realtors
48:00 Episode Wrap-up
Sep 3, 2025
49 min

Aug 27, 2025
Plug the Leaks!
Aug 27, 2025
Aug 27, 2025
49 min
We all know the effort that is needed to win new business. But how much work do we put into retaining the clients we've won? If you're losing more clients than you're winning, or even breaking even in that, you have a leak problem! Todd and Craig talk about what to do to plug the leaks in your real estate media business!
REPP 2025 Conference: http://repplaunch.com/repp2025
PMRE 2025 Conference: http://pmreconference.com
Spiro Sync Event: https://www.facebook.com/share/v/15nKXvL9ge/
Chapter Timestamps:
0:00 Episode Open
07:07 Conference Info
08:18 Spiro Updates
08:30 Titus Feature coming to Spiro
09:11 Plug the Leaks
48:25 Episode Wrap-up
Aug 27, 2025
49 min

Aug 20, 2025
A Day in the Life of Craig
Aug 20, 2025
Aug 20, 2025
50 min
Todd decided he wanted to know what a day in the life of Craig was like, so the questioning has started. Have you wondered what Craig's life is like during the workday? How does his role work? What does he have time for? How does he manage his time with both taking listing photos and video tours in addition to developing business in his market? Has he taken time out of his day to get a tattoo?
Interested in Eli Jones REPP Conference? Find out more at http://repplaunch.com/repp2025
Also be sure to check out the PMRE Conference! Details are available at: http://pmreconference.com
Chapter Timestamps:
0:00 Episode Intro
01:15 Craig Getting a Tattoo?
06:06 Spiro Sync
07:22 REPP Conference
07:38 PMRE Conference
08:35 Titus - Pay At Closing
13:16 A Day in the Life of Craig
48:59 Episode Wrap-up
Aug 20, 2025
50 min

Aug 13, 2025
If You Had to Start Over...
Aug 13, 2025
Aug 13, 2025
41 min
What would you do, or do differently if you had to start your business over today? Would you do the same initial setup of your business? Would your business development effort (sales) look the same? Would you hire employees or contractors the same way or in the same order? What would you do the same, and what would you do differently? Listen in to think through what you would do or not do, and what Todd and Craig may do differently or the same.
Chapter Timestamps:
0:00 Episode Open
04:37 Spiro Updates
05:32 Spiro Sync Event
06:24 Industry Conferences
08:05 If You Had to Start Over
39:45 Episode Wrap-up
Aug 13, 2025
41 min

Let's Talk About the Business of Real Estate Media
There is a lot of fantastic information online about the creative side of Real Estate Photography, Videography and Drone Work. You can find everything from camera body suggestions to what drones to use, to how to who a walkthrough video tour.
But what about the business side of our real estate photography and videography company?
-How do you handle sales?
-What about working with brokers?
-Hiring team members?
-The accounting that has to be done?
This podcast will explore all of this and more. We want to help you manage, maximize and enjoy the work you do each day in your real estate media business. Thank you for listening, and be sure to subscribe so you don't miss an episode!






