The Spiro Podcast: Managing your Real Estate Photography & Videography Business
The Spiro Podcast covers the business of Real Estate Media. There’s a large volume of fantastic information on the creative aspect of the Real Estate Media Industry, but not as much on how to run the business side of a real estate media company. We’re here to help you grow and manage the business side of your business!
Episodes
Tuesday Jun 25, 2024
A Photographer's Streamlined Workflow: Part 3
Tuesday Jun 25, 2024
Tuesday Jun 25, 2024
Todd and Craig wrap up A Photographer's Streamlined Workflow with this episode. What happens after your last shoot of the day? What is your data transfer process? How do you organize your media and rename it? How do you get it to your editors? And finally, how do you get your final, edited media to your clients?
To learn more about Spiro and the workflow it can provide you and your business, we invite you to visit: http://spiro.media
Tuesday Jun 18, 2024
Owner Spotlight Series: Colleen Kydd - Three Palms Media
Tuesday Jun 18, 2024
Tuesday Jun 18, 2024
We love spotlighting and learning form other owners of Real Estate Visual Marketing companies. This week, we want you to meet Colleen Kydd, who co-owns Three Palms Media from the Ft. Myers, FL area. Colleen has an amazing story of how she and her husband started and continue to grow their business. Join us as we learn from others in our industry!
Be sure to check them out at: https://www.threepalmsmedia.net/
Tuesday Jun 04, 2024
A Photographer's Streamlined Workflow: Part 2
Tuesday Jun 04, 2024
Tuesday Jun 04, 2024
Todd and Craig continue their discussion on a streamlined workflow to help make your shoot day efficient and profitable.
To learn more about Spiro or to sign up for your free Spiro account, be sure to visit us at: http://spiro.media
Thursday May 30, 2024
A Photographer's Streamlined Workflow
Thursday May 30, 2024
Thursday May 30, 2024
So how exactly does a photographer having a streamlined workflow have an impact on your business. WHAT could/should a streamlined workflow for a real estate photographer or videographer look like? Todd and Craig discuss a photographer's process, gear, and more that makes for an efficient, and profitable shoot day.
Want to learn more about the Spiro software platform for real estate photographers and videographers? Check it out at: http://sprio.media. You can sign up for your free account today!
Thursday May 23, 2024
How to be the CFO of Your Business
Thursday May 23, 2024
Thursday May 23, 2024
Financials. Accounting. Bookkeeping. Balancing. Budgets. It's not the most exciting aspect of running a business, and yet, maybe it is. The key to a successful real estate media business isn't necessarily how great of a photographer or videographer you are, but, understanding your numbers, profit margins, and how to maintain your financials is critical to ensuring your business can continue. Join Todd this week as he dives into how to be the successful CFO of your real estate media company!
Wednesday May 15, 2024
Growing Your Client Acquisition Effort
Wednesday May 15, 2024
Wednesday May 15, 2024
Craig and special guest Steve Musser, Director of Sales & Marketing at WOW Video Tours discuss ways to grow your client acquisition effort. Taking the first step is all you need to start building momentum.
Interested in the books mentioned in this episode? Check out:
"The Five Levels of Leadership" by John Maxwell
The Five Love Languages" by Dr. Gary Chapman
Want to learn more about the Spiro Software platform for your real estate media business? Check it out at: http://spiro.media
Monday Apr 29, 2024
Winning Back Lost Clients
Monday Apr 29, 2024
Monday Apr 29, 2024
You've lost a client. Or multiple clients. It can feel like the end of the world. But IS it? Is there a chance you could win them back? Of COURSE there's a chance you could win them back. Todd and Craig discuss strategies and approaches in winning back the relationships you had with previous clients. You won't ever win them ALL back, but you can win some!
Tuesday Apr 23, 2024
Unhappy Clients: The End of the World?
Tuesday Apr 23, 2024
Tuesday Apr 23, 2024
Every company has them, including ours: Unhappy Clients. Craig relates a story about an unhappy client he spoke with recently. Will you lose an unhappy client forever? Temporarily? Can you salvage the relationship and address the issue to the customers (and your) satisfaction? Is it the end of the world if (when) you have an unhappy client? Todd and Craig discuss practical ways to address when things go wrong with a customer, and how to not let it completely wreck your psyche.
Interested in Spiro's Automated Editing Merge Fleet? Find out more at: https://support.spiro.media/en/collections/6434162-merge-fleet
Check out the Spiro Podcast Episode on the Merge Fleet at: https://www.youtube.com/watch?v=Uj-0lEzfZBo
Interested in checking out the Spiro Software Platform? Visit us at:http://spiro.media
Missed the Live YouTube Video with Todd and Eli Jones discussing how to use Metrics to strengthen your business? Check out the episode here: https://www.youtube.com/watch?v=3vsz39XYgnc
Let's Talk About the Business of Real Estate Media
There is a lot of fantastic information online about the creative side of Real Estate Photography, Videography and Drone Work. You can find everything from camera body suggestions to what drones to use, to how to who a walkthrough video tour.
But what about the business side of our real estate photography and videography company?
-How do you handle sales?
-What about working with brokers?
-Hiring team members?
-The accounting that has to be done?
This podcast will explore all of this and more. We want to help you manage, maximize and enjoy the work you do each day in your real estate media business. Thank you for listening, and be sure to subscribe so you don't miss an episode!