
Just because something worked for your business five or ten years ago doesn’t mean it still makes sense today.
Todd and Craig unpack the idea of the “legacy tax”—the hidden cost of decisions you keep carrying simply because that’s how you’ve always done things. From outdated pricing and unprofitable clients to old services, missed opportunities, hiring practices, and employees who may no longer fit where the company is going, they share real examples of legacy taxes they’ve paid in their own businesses.
The challenge: if you were making the decision today with everything you know now, would you make the same choice?
Chapters
00:00 — What Is the Legacy Tax?
02:00 — Spiro Sync & Product Updates
07:24 — Craig’s New Photographer: Training Update
13:43 — The Hidden Cost of “We’ve Always Done It This Way”
18:43 — How Inaction Creates Its Own Tax
26:28 — Old Pricing, Loyal Clients & the Fear of Raising Rates
33:17 — Are Old Services Still Worth Offering?
36:08 — When Playing It Safe Costs You Growth
40:22 — When People Become Part of the Legacy Tax
46:36 — Find the Legacy Taxes in Your Own Business
Resources Mentioned
Spiro Sync 2027: spiro.media
Questions or episode ideas: hello@spiro.media
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